The Seam Collection is one8's lifestyle sneaker, a tribute to cricket - born from the one thing every cricketer knows by feel: the seam of the ball. The grip, the ritual of shining one side, the obsession with a delivery that moves a fraction off the surface. The Seam takes that and builds it into a shoe, so the game comes with you when you walk off the field.

A sneaker born from the game

Most sneakers borrow from running or basketball. The Seam could only come from cricket, because this is the sport’s most defining element. The seam, the stitch and the proportions of the red ball are in the detailing, a nod that rewards the people who would recognise it without needing it spelled out.

The seam, the ritual, the identity

Cricket is a game of obsessions: the right grip, the worn patch on the ball, the marks at the crease. The Seam is built for the people who carry that identity off the pitch, who think about the game when they are nowhere near it. It is the badge you wear when the whites are off.

The Seam family

•   Seam XVIII OG: the original silhouette, the clearest expression of the idea.

•   Seam Pavilion: a cleaner build for when you want the look to lead.

•   Seam XVIII Signature: the most considered, premium take in the line.

Each comes in its own colourways for men and women.

Carrying the game into the everyday

The Seam sits with relaxed trousers and a polo, or with joggers and a tee. Wherever it goes, it keeps you connected to the sport that built it. That is the point: not a fashion sneaker that happens to reference cricket, but a cricket shoe made for everywhere the game is not.

When to wear Seam, when to wear performance

The Seam is a lifestyle sneaker, designed for off the pitch. When the surface and the session demand performance, reach for the Cover Drive spikes on match day or the Boom Rush for training. The Seam is for every hour in between, which is most of them.

Step in. Shop Seam.