This brings together lifestyle wear from one8, across the brand's four ideas: Peak Performance, Active Lifestyle, Hybrid Training and Cricket Lifestyle. One place to see how the pieces fit together rather than as scattered parts.

One brand, four ideas

From cricket batting spikes and the Boom Rush trainer to Seam sneakers, the 25Hr range and the caps, the everyone range is built to cover the pitch, the gym and the street without asking you to shop five different brands.

Built and made in India

one8 shoes are designed and made in India, co-created with Virat Kohli and built for the world. The gear is made for the heat and the grounds here first, then for everyone else.

Built on real feedback

Designing in India keeps a short line between the people making the gear and the people using it. The fit, the fabric and the finish are shaped by how athletes here actually train, not by a guess made somewhere cooler and calmer.

Common questions

What does one8 make?

Shoes, clothing and caps across cricket, training and lifestyle, for men and women, under four ideas that run through the whole range.

Where is one8 made?

one8 shoes are designed and made in India. The wider range is designed in India for local conditions.

Who is behind one8?

one8 is co-created with Virat Kohli, designed and made in India, and built for the world.

Does this cover men and women?

one8 builds across both men and women, in shoes, clothing and caps, so most of the range has options for each.

What are the four one8 ideas?

Peak Performance, Active Lifestyle, Hybrid Training and Cricket Lifestyle. Every collection sits under one of them, which keeps the whole range coherent.

What makes one8 different?

It is built in India, for Indian conditions, by a brand co-created with an athlete. The gear is made to perform here first, not adapted from somewhere cooler as an afterthought.